La Fresería is a gastronomic phenomenon that has redefined dessert within the Horeca sector through product innovation, immersive experience, and emotional connection with consumers. The project was launched at the end of 2023 with the opening of its first store in Madrid and, from its very first days, received an extraordinary response, with queues exceeding three hours, quickly becoming a benchmark gastronomic destination.
YEAR OF FRANCHISE LAUNCH
3
TYPE OF BUSINESS
Franchise
PROPOSALS FOR TAKEOVER OFFERS
Yes
SIZES OF CITIES ESTABLISHED
Between 20 000 &
50 000 inhabitants
Between 5 000 &
20 000 inhabitants
OUR DEVELOPMENT IN FRANCE
75 - Paris
77 - Seine-et-Marne
78 - Yvelines
91 - Essonne
92 - Hauts-de-Seine
93 - Seine-St-Denis
94 - Val-de-Marne
95 - Val-D'Oise
OUR INTERNATIONAL EXPANSION
Andorra
Spain
French overseas administrative departments and territories