FFF MEMBER

Non

STAND NUMBER

N134

BUSINESS SECTOR

Theme restaurant, traditional restaurant

ADDRESS

4 RUE BONAPARTE

06300

NICE

France

WHO ARE WE ?

CLAY Brunch was born in Nice from a simple observation: the lack of a place combining internationally inspired brunch, high-quality specialty coffee, a warm atmosphere and a modern menu available all week long. Founded by Tom Gratteau and Tiffany Bourrat, CLAY draws inspiration from the coffee and brunch cultures they discovered while traveling between Paris, Bali and Australia.

Opened in 2019 in a small, artisanal space, CLAY quickly established itself as a true living place—a destination where people come not only to eat well, but to connect and share meaningful moments. More than a restaurant, CLAY embodies a vision of brunch as a daily ritual, rather than a once-a-week indulgence.

The concept is built around a strong identity: a hybrid space between coffee shop, restaurant and social hub, blending organic design, Australian influences and Mediterranean softness. Every detail is carefully curated to create a holistic experience—natural materials, handcrafted tableware, sun-inspired playlists, and smooth, attentive service.

CLAY attracts an urban, intergenerational and loyal clientele, drawn by a clear promise: quality food, served efficiently, at a fair price, in a welcoming and inspiring environment. Its all-day brunch offer, combining high perceived value with controlled food costs, enables a high-performance business model with strong table turnover and attractive margins.

Today, CLAY is launching its franchise development with a clear ambition: to become a leading love brand in the brunch lifestyle segment, in France and internationally. Its growth strategy is based on a selective and responsible expansion, strong support for franchise partners, and a high level of operational and experiential standards—ensuring consistency, brand integrity and long-term success.

YEAR OF FRANCHISE LAUNCH

2025

TYPE OF BUSINESS

Franchise

PROPOSALS FOR TAKEOVER OFFERS

No

SIZES OF CITIES ESTABLISHED

Between 20 000 &

50 000 inhabitants

Between 50 000 &

200 000 inhabitants

More than 200 000 inhabitants

OUR DEVELOPMENT IN FRANCE

13 - Bouches-du-Rhône

33 - Gironde

34 - Hérault

40 - Landes

59 - Nord

OUR INTERNATIONAL EXPANSION

Belgium

Brazil

Canada

Croatia

Denmark

United Arab Emirates

Spain

The United States

Finland

Greece

Monaco

Norway

Oceania

The Netherlands

United Kingdom of Great Britain and Northern Ireland

Saint-Barthélemy

Saint-Martin

Switzerland

Sweden

WE ARE INTERESTED IN YOUR PROFILE

Single-unit franchisee

Master-franchisee / Investor

Multi-units franchisee

PERSONAL CONTRIBUTION REQUIRED BEFORE BORROWING

Between € 75 000 & 150 000

PRESENTATION

Link

OUR SOCIAL MEDIA

Linkedin Instagram

NOTRE SITE INTERNET

https://leclay.fr/

_

GDPR

COMPANY NAME

CLAY

RCS

NICE 951160514