Wellness, a sector recruiting massively all over France
Press release - December 2023
Following a slight decline observed during the pandemic, the sector is experiencing an upturn and has reported a healthy 5.4% jump in its number of sales outlets1. These highly encouraging figures are set to become even more positive in the coming years, with the sector offering an array of opportunities. To meet the growing needs of the sector and recruit, more than 40 brands will be in attendance at Franchise Expo Paris from 16 to 18 March 2024 in Paris.
A society-driven context conducive to the sector’s development
The personal services sector, which boasts 206 franchise brands and 7,149 franchisees and is worth more than 2.6 billion euros in turnover'1), has seen brisk growth in recent years. From housekeeping to childminding or services for the home-bound, all market segments are showing distinctive vitality.
Several society-driven factors can explain this trend: a birth rate which is holding up, a quest for a better work-life balance, longer life expectancy, an ageing population and more people wishing to continue to stay in their own homes as they get older. This background is conducive to increased demand for personal services between now and 2030, with an estimated 30,000 new jobs on the home help/carer segment alone(2).
Franchising, an asset to get started in the sector
While all the lights are green and opportunities abound, personal services businesses are nevertheless struggling to recruit. With this in mind, the franchising sector is the ideal lever for people looking for a job that created social bonds and proximity, but who are wary about launching their own business alone. As a “turnkey” model, franchising makes business creation easier and offers many benefits to franchisees: quick and smooth start-up, lower risk from a financial perspective, easier customer acquisition, supervision and support throughout the project with an array of training courses available. An additional advantage that should not be disregarded is that franchises in the sector are accessible with an average of 15,000 to 30,000 euros of liquid capital.
Franchise Expo Paris, a springboard to recruit and get started
As the unmissable event for franchising and entrepreneurship in France and abroad, the exhibition Franchise Expo Paris is a true crossroads for encounters and discussion between expanding brands and people wishing to launch their business. Every year, nearly 500 brands covering 90 sectors of activity come together to exchange, recruit and develop.
The year, the show will be back from 16 to 18 March 2024 at Paris Expo Porte de Versailles with an extensive programme of talks, workshops and round tables. It is a must-attend event for the personal services sector, which will be well-represented on site, with around 40 brands already registered to exhibit.
Personal services brands exhibiting at Franchise Expo Paris 2024
AGE D'OR SERVICES* ; APEF* ; AXEO SERVICES* ; BABYCHOU SERVICES* ; BASTIDE MEDICAL ; BOX EN LOC ; CALLIHOP ; CENTRE SERVICES* ; CONCIERGERIE YES ; DOMETVIE* ; ESSENTIEL & DOMICILE ; FAMILY CRECHE ; FAMILY SPHERE* ; HOME PRIVILEGES ; HOMEBOX* ; HUBLISS ; KANGOUROU KIDS ; KOALA KIDS ; LA CABANE D'ACHILLE & CAMILLE* ; LA MAIN TENDUE ; LA PETITE ACADEMIE ; LE P'TIT EMILE ; LES BIENVEILLANTS ; LES MENUS SERVICES* ; LES PETITS BILINGUES ; MAISON ET SERVICES ; MERCI+* ; MILLEPATTE ; MONDIALBOX ; MPS KIDS ; O P'TIT MOME ; O2* ; POINTCODE ; PRELYS COURTAGE ; PRIMO CONCIERGERIE ; QUALITY PISCINES ; SWIM STARS ; TOMA INTERIM ; TOURNE ET VIS RESEAU ; VIVASERVICES ; WILD CHILD
List as at 1212/2023
(1) According to the latest franchising indicators from the FFF, dated March 2023
(2) According to “Les Thémas de la DGE”, Ministry of Economy, Finance and Industrial and Digital Sovereignty, November 2023
About the French Franchising Federation
A major player in the dynamism of the French economy, the French Franchising Federation is the professional federation of franchisors and their franchisees since 1971. It represents the franchising model, a model of entrepreneurship based on the transfer of know-how and the sharing of value. Its role is to promote, defend and perpetuate the franchise model, but also to federate its ecosystem and create the tools and the environment for the development and performance of franchise networks. In 1981, the French Franchise Federation created the
Franchise Expo Paris exhibition, which has since become a major annual international franchising event. In France, franchising accounts for 1,972 networks, 84,497 franchised outlets, for a turnover of more than
76.6 billion euros. The activity generates 828,178 jobs (direct and indirect). In 2009, the FFF created the Acadélmie de la Franchise, the first training organisation for franchising professions, whose services are aimed at future franchisees, but also to future and current franchisors. Find out more at: www.franchise-fff.com
About Infopro Digital
Infopro Digital is a B2B group specializing in information and technology. Ranked as the 8th largest technology group in France, the group is present in 18 countries and employs nearly 4,000 people. Its innovative solutions are aimed at professional communities in five key economic
sectors: Construction & Public Sector, Automotive, Risk & Insurance, Industry, and Retail. Thanks to the group’s sector-specific expertise, Infopro Digital covers all the needs of professionals. Its solutions enable decisionmakers to make informed decisions and companies to sustainably develop their business and performance. Find out more at: www.infopro-digital.com
About Tous entrepreneurs
This media dedicated to entrepreneurship and franchising has been designed to allow entrepreneurs and aspiring business owners to find all the information they need to build and develop their project all year round. They can find testimonials, practical advice, expert opinions and all useful information on business creation. This media platform, which is affiliated to the Franchise Expo Paris exhibition, also focuses on franchising and its advantages.
Find out more at: www.tousentrepreneurs.com
FRANCHISE EXPO PARIS PRESS OFFICE
Racel Annette, Camille Fievre, Peter Even
teamRPfranchise@monet-rp.com – +33 220.127.116.11.20