LA BOUCHERIE

Hotels & restaurants

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Description: Authenticity, quality, unity, and identity are just some of the values characterising the essence, success and reputation of La Boucherie, specialists in traditional French meat cuisine. With a firm focus on high-quality products served in a typical French-bistro style, La Boucherie manages the entire food supply chain – from its meat-processing plant to the trained, friendly staff.

The La Boucherie brand was born in 1974 when a former butcher decided to transform his traditional butcher’s shop located in Megève, France into a ‘butcher-style restaurant’. In 1997, the brand became a franchise business and began spreading throughout France and abroad. Today, La Boucherie has over 140 restaurants.

As a concept, La Boucherie is focused on the quality of its meat and products along with the introduction of the French culinary tradition to a large swathe of the public, regardless of age or socio-economic class. The restaurant franchise has a marked identity and is renowned for its warm welcome and atmosphere. Its architecture is easily recognisable, with its various formats having a pronounced, distinctive look while remaining adaptable to any place, building or environment.

A word from the founder: Le sens du service guide nos relations avec les clients, et avec nos franchisés que nous accompagnons : recettes, approvisionnement, communication, formation… Ainsi, ils se concentrent sur leur cœur de métier : la satisfaction de leurs clients !

Personal contribution requested, before borrowing: Between € 150 000 & 300 000